Franchise Articles
Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the franchise growth, operations, legal, leadership, marketing, real estate, and technology site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.
In his book, <i>Hire the American Dream</i>, Domino's Pizza multi-unit franchisee Dave Melton outlines much of his own personal journey and roadmap to discovering how to hire the best and most productive employees, and create a culture that leads to success for everyone in the company. It's a task that all franchisees encounter and Melton's tried and true methods can be applied to almost any situation.
- Multi-Unit Franchisee
- 3,265 Reads 12 Shares
As "The Lease Coach," I am a magnet for leasing questions. In fact, I receive hundreds of questions from independent and franchisee tenants each year; I am approached after my seminars, e-mailed, and called. One telephone call that I received was from a woman who had recently purchased a franchise. She started by telling me that her franchisor had offered to do her site selection and real estate work for an extra $3,500. Not knowing much about commercial real estate, she had thought that was a great deal and had accepted the franchisor's proposal for help. According to the franchisee, she was to meet and spend the day with a local real estate agent looking at sites, which she did.
- Dale Willerton
- 4,220 Reads 113 Shares
Over the past few issues of the Multi-Unit Franchising Report we have highlighted a handful of franchisees and their efforts to keep better tabs on the income and expenses of their units. Such unit economics strategies have become central to many franchisee operations. As the old adage states, you can't manage what you don't measure.
- Multi-Unit Franchisee
- 3,093 Reads 62 Shares
Before signing on as a multi-unit franchisee, Rob Parsons already had an insider's view of franchising, having spent time at Denny's and Popeyes working with franchisees on the real estate side. At Popeyes, Parsons worked with Jim Lyons, an industry veteran who is now chief development officer for Del Taco and Captain D's. Lyons played a key role in mentoring the young Parsons. During a five-year stretch at Popeyes, Parsons played a key role in pushing the brand's New York market from 58 to 101 locations.
- John Carroll
- 4,081 Reads 3 Shares
With all the emphasis on providing customers with "value," I asked about 100 attendees at the IFA Convention in February to describe what value meant. The top five answers on the board:
- Jack Mackey
- 4,975 Reads 1,014 Shares
There are many different ways to approach the day-to-day operations of a franchise unit. Some people prefer to have operational partners and divvy up responsibilities. This might make sense when you have two or three people who each possess different skill sets. Perhaps one is better with organization and accounting, another more adept at marketing and customer relations, and so forth. It can be a good management tool but it's not for everyone. Remember it means profits are divided among the partners. Besides, some entrepreneurs like to have their hands on all aspects of operations and maintain a more centralized control.
- Kerry Pipes
- 13,228 Reads 1 Shares
Businesses spend an average of $28.87 per hour for each employee, according to recent figures from the U.S. Department of Labor's Bureau of Labor Statistics. This figure includes salary plus benefits such as health insurance, vacation time, and workers' compensation. Overall, 69.7 percent ($20.13) goes toward salary and 30.3 percent ($8.74) to benefits, with 1.6 percent ($0.47) of that benefit percentage going to workers' comp.
- Kerry Pipes
- 7,232 Reads 253 Shares
Going into business for yourself can be a risky and yet ultimately rewarding experience. As with any new business, a franchise unit is going to require upfront capital. And in most cases it takes a significant amount of financing to get started. For those individuals who choose to join the franchising world, there are two distinct ways to finance entry into the business - on your own or with partners. In this section we will take a look at the strategy of getting into franchising on your own and without a financial partner.
First, let's consider the cold, hard facts of the financial side of franchising.
- Kerry Pipes
- 15,507 Reads 6 Shares
Jim Sullivan is the CEO and founder of Sullivision.com, a company that designs and delivers operations and leadership training programs for companies and franchisees worldwide. Clients include The Walt Disney Company, McDonald's, Panera Bread, Regis Corp., Jiffy Lube, Wal-Mart, American Express, Applebee's, Domino's, Dunkin' Brands, and Coca-Cola. Three years ago Sullivan's company began researching the best practices of high-performing multi-unit leaders.
- Kerry Pipes
- 13,943 Reads 2 Shares
Rob Parsons knew all about franchising. He had worked on the inside at Popeyes and Denny's assisting franchisees with real estate. He had learned the ropes.
- John Carroll
- 5,478 Reads 194 Shares
I keep hearing Baby Boomers moan, complain, and quite frankly, just whine about Gen Y. I am sick of it. If you are whining, then you are not a leader. If you are a leader, you will look at this situation and say, "Okay, we have 70 million super-sharp young men and women coming into the workforce, and we are going to get them ready for early leadership positions..." instead of sitting around saying, "They are so entitled, they are so into their own thing, they are always on Facebook, blah, blah." If you are saying this, then maybe you are the one who is entitled. As I always say, "If you spot it, you got it!"
- Bea Fields (adapted with permission from her blog)
- 3,584 Reads 116 Shares
So often, franchise tenants come to me stating that they are not profiting because their rent is too high. While this can be true, frequently the tenant has simply leased too many square feet.
- Dale Willerton
- 4,266 Reads 1,015 Shares
Dave Melton oversees a half dozen Domino's Pizza locations in the Big Apple. The New York City market is one of the toughest in the country and yet Melton has flourished since beginning his life as a franchisee 20 years ago. But he hasn't just built a successful business in Manhattan, last year he made the New York DMA the most successful market in the Domino's organization. Now that's power.
- Multi-Unit Franchisee
- 6,108 Reads
"If there's one thing the recent economy has taught, it's that it's more important than ever to pay attention to costs during tough times," says Neal Faulkner, a Boston-area Dunkin' Donuts franchisee with 17 locations open and two more on the way. "I say if you're still operating today the same way you were three years ago, you're either out of business or on your way there."
- Multi-Unit Franchisee
- 9,876 Reads
Mike Pietrzyk's 37 years in the food business began auspiciously in 1972, when, as a newly promoted manager of a Burger Chef in Virginia, he was put in a store scheduled to close in 7 months. "The restaurant wasn't doing well, and they'd decided to close it," he recalls. "They just asked me to keep it together for a few more months." Pietrzyk worked seven days a week and did his own marketing, passing out local coupons and getting acquainted with the community.
- Debbie Selinsky
- 6,020 Reads 81 Shares
A couple of weeks before any speaking engagement, I distribute a 10-question survey to the meeting participants so I am well prepared to cover their most pressing concerns. One of the questions I ask is: "What is your best source for new employees?" Some of the possible answers are: "billboards, internal promotion, the Internet, job fairs, newspapers, referrals, schools, signage, and walk-ins."
- Mel Kleiman
- 6,170 Reads 261 Shares
If the standing-room-only educational sessions weren't enough to inspire the multi-unit franchisees, the spirited address from NFL Hall of Famer Mike Ditka certainly was. It was all part of the 2010 Multi-Unit Franchising Conference held this past March in Las Vegas at the Mandalay Bay.
- Kerry Pipes
- 2,950 Reads 6 Shares
You've done your research. You've narrowed the list or perhaps even selected the franchise brand that you'd like to team up with. You're comfortable with the brand's market presence and name recognition; you believe it matches your skill level, that it's well-suited for your lifestyle, and that it complements your personal business goals. Now it's time to map out your entrance strategy.
- Kerry Pipes
- 11,996 Reads 1 Shares
Brian Klaubert spent 19 years as an engineer before entering the franchising world. Not surprisingly, he had very little financial background for running a business. That's where his franchisor, Christian Brothers Automotive, stepped in.
- Multi-Unit Franchisee
- 3,158 Reads 29 Shares
One of the most effective strategies to conducting site selection is not by looking for the proverbial needle in a haystack, but instead, by using the process of elimination.
- Dale Willerton
- 4,551 Reads 116 Shares
Some years after David Griffin set out in the late '70s to build an auto detailing business, he found himself with a large, scattered operation that had many of the same attributes as a franchise. He ended up opening five separate locations in Utah, including one big central complex, along with an independent chemical business and distribution center that provided the materials he needed to clean vehicles for local residents, car dealers, and a large wholesale auto auction operation
- John Carroll
- 3,657 Reads 24 Shares
The 9th Annual Multi-Unit Franchising Conference, sponsored by Multi-Unit Franchisee Magazine achieved its greatest success ever. Despite a down economy, conference attendance was up 30 percent over last year, featured more than 100 sponsors, and a sold-out exhibit hall. The conference was held at the Mandalay Bay in Las Vegas, March 24-26, where Mike Ditka, former Super Bowl-winning coach, was the keynote speaker.
- PRESS RELEASE
- 2,658 Reads 1 Shares
When Cheryl Robinson took over the bookkeeping responsibilities at a Supercuts location in 1980, she had little idea that she would one day own and operate her own Supercuts. Today, she and husband Joe, oversee an empire of 31 Supercuts throughout southern California. She's learned a lot about the salon business and franchising over the past three decades. One thing she fully understands is that hard work and customer service at a business are more important than ever during tough economic times.
- Multi-Unit Franchisee
- 7,168 Reads
One of the emerging benefits of the social media phenomenon is the technology's ability to put franchisees right in the middle of fresh customer feedback
- Multi-Unit Franchisee
- 3,016 Reads 20 Shares
In the late 1970s, David Griffin set out to build an auto detailing business. Some years later, he found himself at the helm of a large, scattered operation. He'd opened five separate locations in Utah, including a large central complex, along with an independent chemical business and distribution center that provided the materials he needed to clean vehicles for local retail consumers, car dealers, and the large, national Manheim auto auction company.
- John Carroll
- 8,126 Reads
The beauty of the franchise business model is that it allows individuals to start their own businesses without the sweat equity and headaches associated with starting a business from scratch. No reinventing the wheel here. Hundreds and hundreds of franchise systems have already perfected the products, services, and delivery mechanisms into a proven and successful formula. That's a distinct advantage. But as a first-time franchise prospect how can you ensure that you choose the right system? Are some systems more suited for you than others? What will be your strategy for choosing the right franchise opportunity? These are all important questions that we'll try to answer in this section.
- Kerry Pipes
- 18,610 Reads 1 Shares
In the previous issue, I outlined a seven-step process guaranteed to improve performance. We call this process Profit Mastery. My goal going forward is to give you more detail on each of the steps, a specific action plan for how to apply each to your own business, and how to incorporate the results into your strategic thinking
- Steve LeFever
- 29,128 Reads 9 Shares
Everyone knows what the McDonald's logo looks like and what the "Golden Arches" represent. No matter where you go in the world, if you set foot inside a McDonald's you can order a Big Mac or Quarter Pounder and know exactly what it's going to taste like. Established brand awareness, reliability, and uniformity are part of the power of franchising.
- Franchising.com
- 10,021 Reads 11 Shares
Most families have their favorite holiday traditions, with special rituals, decorations, clothes, songs, and foods that make the holidays unique, memorable, and fun.
- Jack Mackey
- 4,095 Reads 29 Shares
You've cut back on as many napkins and ketchup packets as you can, reduced your maintenance costs, renegotiated with suppliers, and maximized employee efficiency (see page 68)--and margins are still razor-thin. Interested in a way to add some zeroes (000's) to those savings, without spending a dime up front? It's time to take a new look at wage-based tax credits.
- Eddy Goldberg
- 5,202 Reads 1,021 Shares
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