New Brunswick Feature Articles

Looking for a franchise opportunity in New Brunswick? Whether you're a first-time business owner or a seasoned entrepreneur, New Brunswick offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New Brunswick is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New Brunswick.

Informative articles to support business buyers, franchisees, and franchisors in New Brunswick.

Loyalty on the Go: Boost Unit Revenue with Mobile Loyalty Programs

Technology in the mobile space is moving at blazing speed. Normally, franchise systems tend to run a bit behind the curve when it comes to new technology, but not so in the loyalty space.

Tom Epstein
5,645 Reads

Against the Odds: Steve Baliva Helped his Community Through Hurricane Sandy

Steve Baliva knew Hurricane Sandy was on its way and headed for the New Jersey coast.

Debbie Selinsky
5,009 Reads 2 Shares

Dominate Your Competitors: Focus on a Customer Service Strategy

If your company thinks "customer service" is limited to greeting a customer and dealing with their complaints, you're missing the big picture - and tremendous profits.

John Tschohl
6,052 Reads 102 Shares

Building Success: Business Lessons from a Small Business CEO

I found a fascinating website while trolling around the Internet recently.

Marsha Friedman
5,665 Reads

Failing To Lead: Avoid These 3 Leadership Myths

Bradley was failing, and failing badly.Not only did the members of his team avoid him in the lunchroom and never stop by to say "good morning," they had begun taping a target to his back every day and everyone had signed up for archery lessons.

Erick Lauber, Ph.D.
4,208 Reads

The "Participation Economy": Work with Millennials Just As You Would Market to Them

Franchisees are looking hard at how to recruit and retain Millennial employees.

Jeff Fromm
9,591 Reads 2 Shares

Can Facebook Ads Help You Get More Likes?

For better or for worse, social media marketers know that their clients and/or superiors are judging the success of their efforts.

James Crater
5,527 Reads 2 Shares

Struggling To Integrate Your Marketing Strategy? You're Not Alone

One of the hottest areas for marketing and branding executives is integrating their growing online media efforts with their existing media channels.

IgnitionOne
2,608 Reads 8 Shares

Social Media Roundup - November 2013

Content marketing has become a major force on the Internet in the past couple of years.

Daniel Lieberman
3,910 Reads

Employee Cross Training: How eLearning can Double Employee Value

Here's a scenario. You are looking to hire a new team member. You've reviewed applications, held interviews, and narrowed it down to two candidates.

Nate DaPore
6,418 Reads 1 Shares

Failed Forward

By Most Anyone's Definition, Eric Holm Is A Business Success Story. The Winter Park, Fla., Man Owns 30 Golden Corral Restaurants, Bringing In $155 Million In Annual Sales And Providing Jobs For More Than 3,000 Workers In Georgia And Florida.

Debbie Selinsky
16,387 Reads 1 Shares

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Chief Brand Officer: Mission: To Grow and Protect The Brand

Jayson Pearl has more than 25 years of franchising experience on his resume. For the past year, he has led BrightStar Care as its chief brand officer.

Kerry Pipes
7,465 Reads

Coming to America?: Overseas brands face opportunities and challenges

While many U.S. franchisors are now expanding into other countries, seeking new growth and less competition, international franchisors are finding the world's largest economy a target too good to pass up. But are the streets of the USA still paved with gold?

Bill Edwards
6,678 Reads 9 Shares

STAR Award Winners Tell How They Do It

Each year, in advance of Franchise Update's Leadership & Development Conference, mystery shoppers pose as qualified prospects on the phone and online, contacting franchise sales departments at companies that pre-registered for the conference to evaluate how they perform.

Debbie Selinsky
6,219 Reads

Do You Measure Your Advertising and Sales Performance?

Great victories in franchise development are achieved by careful measurement and refinement of lead generation and selling activities.

Steve Olson
2,411 Reads

Does Your Franchise Sales Process Reflect Your Culture and Values?

In 1982, when Jean Griswold opened her first non-medical home care facility, her mission was simple and clear: to help people in need by providing extraordinary care at affordable rates.

Eddy Goldberg
2,457 Reads 113 Shares

Dominant Theme: Six Multi-Unit Operators Tell How They Take Territories and Own Them!

Domination is the battle plan. In this issue we once again take a look at franchisees intent on being the big boy, leading the pack, or simply, market domination - and where they do it.

Kerry Pipes
9,116 Reads 2 Shares

Head West, Young Man: Danny Sonenshine Conquers California and Heads for the Pacific Islands

Danny Sonenshine clearly remembers his father encouraging him to look into franchising back in the early 2000's.

Kerry Pipes
15,616 Reads 6 Shares

A Good Feeling: William Bruce is Pickin' Up Good Vibrations...and His Community

When we first got to know William Bruce late last year (MUF 2012, 4th Quarter issue) it was clearly apparent that he values people.

Kerry Pipes
8,778 Reads 1,023 Shares

Profiling Success: Raise Your Odds of Finding Great Candidates

Have you ever noticed over the years that you come across a candidate who seems to be a perfect fit for your franchise opportunity, and all you have to do is lead them down a mutual exploration process to the sale?

Marc Kiekenapp
2,875 Reads 26 Shares

Maximize Your E-Sources: Using Social Media as a Recruiting Tool

"Google," which became a verb in June 2006, is among many new verbs that have transformed the way we speak--and interact.

Nate DaPore
8,282 Reads

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Fine Food Served Fast: Building a Genre-Bending Concept From Scratch

At Fresh To Order (f2o), guests experience a unique offering--flavors and service inspired by fine dining served at a fast casual pace--and at fast casual prices.

Pierre Panos
4,235 Reads 86 Shares

Growing a Franchise: Lessons Learned Along The Way

As many in the beauty industry have likely noticed, Massage Envy has experienced explosive franchise growth in the last several years.

D'onn Genovese
7,916 Reads 1,014 Shares

The Human Element: Drive Performance by Managing The Whole Employee

The term "human resources management" is essential in business. But have you noticed that the majority of the literature about the topic focuses on the "resources" and the "management" aspects but barely addresses the "human" element?

Marty Martin Psy.D.
5,238 Reads 69 Shares

Tactical or Strategic?: How Does Your HR Person Think?

How many strategic initiatives has HR brought to the "C level" in the past 12 months? Your answer to this question tells us if you have a tactical or a strategic thinking HR person.

Bill Wagner
8,652 Reads

Hungry Howie's Moves Ahead

Earlier this year, there was an inspiring celebration of the American Dream--and a tinge of sadness, too--as Hungry Howie's Pizza marked its 40th anniversary.