New York Feature Articles

New York Feature Articles

Looking for a franchise opportunity in New York? Whether you're a first-time business owner or a seasoned entrepreneur, New York offers exciting potential for franchise success. From food and beverage to retail and services, the diverse economic landscape in New York is ripe for franchise opportunities. Explore the best franchise options today and take the next step toward business ownership in New York.

Informative articles to support business buyers, franchisees, and franchisors in New York.

Confused about using social media as part of your consumer marketing toolkit? You're not alone.
  • Franchise Update
  • 3,829 Reads 40 Shares
CMOs must adapt or die in today's social media-driven marketing world, according to strategic marketing consultant Lisa Nirell, president of Energize Growth.
  • Eddy Goldberg
  • 2,968 Reads 13 Shares
The first step to a successful franchisee grand opening is disciplined advance planning.
  • Franchise Update
  • 7,619 Reads
A new survey of almost 500 businesses, nearly all of them with 100 or fewer employees, reveals some changes in how small businesses are using social media today.
  • Daniel Lieberman
  • 2,508 Reads 40 Shares
In an episode of "The Simpsons," Lisa tells her dad that the Chinese use the same word for both "crisis" and "opportunity"--to which Homer replies, "Yes! Crisitunity!"
  • Carol Schleif
  • 5,815 Reads 150 Shares
Edwin Sarkissian escaped the oppression of his native Iran with his family in 1996.
  • Multi-Unit Franchisee
  • 108,186 Reads 834 Shares
Managers are overwhelmed and burdened with many tasks and responsibilities in a constant quest to improve results.
  • Timothy Bednarz
  • 4,412 Reads 1,023 Shares
In July 2011, Atlanta-based private equity firm, Roark Capital Group, purchased Arby's Restaurant Group, Inc.
  • Hala Moddelmog
  • 3,707 Reads 1 Shares
According to Chris Jackson, director of marketing and branding at College Hunks Hauling Junk, "He lives College Hunks. If he is in the grocery store, it's a marketing opportunity."
  • Multi-Unit Franchisee
  • 5,878 Reads 284 Shares
Aziz Hashim, who was an engineer before deciding he liked restaurants and franchising better, has a detailed, systematic process for evaluating potential new brands.
  • Eddy Goldberg
  • 4,449 Reads 74 Shares
Burton W. Folsom uncovered something revolutionary about capitalism in 19th century America.
  • Kerry Pipes
  • 3,423 Reads 2 Shares
Jersey Mike's Subs
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Jersey Mike's Subs
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Jersey Mike's Subs
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Previously, I described one of the few positives from the recent financial crisis: In the world of small-business lending, franchising has gained a competitive edge in the battle for access to capital.
  • Darrell Johnson
  • 4,969 Reads 16 Shares
In this era of tight and uncertain franchisee financing, savvy franchisors are working hard to provide more options for finding startup capital for new franchisees and growth capital for existing franchisees.
  • Eddy Goldberg
  • 4,881 Reads 73 Shares
Successful franchise recruitment requires building a marketing plan that produces qualified prospective buyers at acceptable costs.
  • Steve Olson
  • 2,554 Reads 66 Shares
After visiting with Guillermo Perales five years ago, perhaps the most pointed question to ask him today is, "What have you not been up to?"
  • Kerry Pipes
  • 13,969 Reads 7 Shares
Cheryl and Joey Robinson operate 35 Supercuts locations in the Los Angeles area. Cheryl represents their company, Sapphire Ventures, on the board of the Supercuts Franchise Association (SFA).
  • Jack Mackey
  • 3,515 Reads 31 Shares
Michael Knobelock has always been in sales. As a 14-year-old growing up in Houston, he sold newspaper subscriptions and was a top salesman, earning between $400 and $500 a week in the 1970s.
  • Kerry Pipes
  • 12,096 Reads 14 Shares
This is the first of a three-part series on how to optimize your franchisee conventions.
  • Evan Hackel
  • 2,709 Reads 31 Shares
The decision to sell your successful multi-unit business is now firmly on the horizon.
  • Dean Zuccarello
  • 8,454 Reads 2 Shares
Charlie and Judy Divita operate six Firehouse Subs in the greater Columbia, S.C., area, including one nestled in the heart of the USC campus.
  • Multi-Unit Franchisee
  • 5,630 Reads 19 Shares
A year ago, Ray Margiano, an admitted lifelong "workaholic," had an epiphany.
  • Debbie Selinsky
  • 3,228 Reads 31 Shares
Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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Tropical Smoothie Cafe
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At every level, technology is now a game changing tool - and a great weapon of destruction.
  • Scott Klososky
  • 7,153 Reads 1,023 Shares
When it comes to communication, no two brands are the same. While some of their technologies (extranet sites, social media footprint, advertising strategies) might align, communication is not a one-size-fits all box.
  • Franchise Update
  • 6,013 Reads 1,023 Shares
Amazon.com is a master at courting - and keeping - customers. It builds everything around the customer and has a better grasp of the power of the customer experience than any other company in the world.
  • John Tschohl
  • 4,217 Reads 156 Shares
Terri Snyder has 30 years of marketing experience in food service, including Pizza Hut, Domino's, and T.G.I. Friday's.
  • Kerry Pipes
  • 4,057 Reads 2 Shares
How do you feel when a valued employee gives notice? Are you shocked? Disappointed? Do you feel like you've been jilted?
  • Mel Kleiman
  • 6,117 Reads
Hubspot has published an ebook to educate marketing professionals and business owners on how to develop and manage an effective Internet marketing program.
  • Hubspot
  • 3,848 Reads 332 Shares
Social media provides new and powerful tools for communicating with customers.
  • Daniel Lieberman
  • 2,246 Reads 16 Shares
When we heard Frank Bonanno had been named 2012 Vetrepreneur of the Year by the National Veteran-Owned Business Association, we had to catch up with him to find out what else he's been up to since we last profiled him in this magazine 2 years ago (3rd quarter 2010).
  • Kerry Pipes
  • 19,917 Reads 3 Shares
When things get quiet at Carla Fryar's Great Clips salons in Northfield and New Prague, Minn., she tells her employees to hit the road--dressed as the brand's mascot, Sudz, a life-sized blue shampoo bottle.
  • Multi-Unit Franchisee
  • 10,227 Reads 1,014 Shares

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