Fitness Feature Articles
Informative Fitness franchise articles to support business buyers, franchisees, and franchisors.
We asked Stacy Anderson, chief marketing officer at Anytime Fitness and Waxing the City to discuss the role of diversity in the company's marketing department and in its marketing strategies.
- Stacy Anderson
- 26,202 Reads 121 Shares
For NFL Quarterback David Garrard, there's no such thing as "retirement." His short break from the NY Jets, starting in May and ending in October, proves that he's not good at sitting back and doing nothing.
- Multi-Unit Franchisee
- 5,667 Reads
If you are looking to start your own business, an excellent way to minimize risk while increasing the odds of succeeding, is to consider opening a franchise.
- Charles Franklin
- 20,693 Reads 6 Shares
Little has changed in health-related brands since last year's report. FRANdata still tracks 11 sectors across four industries: child-related, health and fitness, QSR, and retail food.
- Multi-Unit Franchisee
- 9,288 Reads 206 Shares
For most of her 40-year career, Linda Read says she has had to work harder, be smarter, and produce better results than the men in her field
- Helen Bond
- 6,554 Reads 239 Shares
As founder and executive chairman of The Saxton Group in Dallas, Kelly Saxton has taken a family approach to building a business that has opened and operated more than 100 restaurants in his 30-year career.
- Helen Bond
- 7,925 Reads 252 Shares
Taking risks is a part of life for Greg Mooneyham. He is, after all, a former Air Force fighter pilot.
- Multi-Unit Franchisee
- 9,870 Reads 493 Shares
What make a franchise All-STAR? A passion for excellence. That's the premise behind the STAR Awards (Speaking To and Responding), presented annually at Franchise Update's Leadership & Development Conference, held October 3-5 in Atlanta.
- Michele Chandler
- 6,055 Reads
Randy Merrill is an Army veteran who is looking for a few good brands--as long as they're in his wheelhouse: sports, health, and wellness.
- Multi-Unit Franchisee
- 4,134 Reads 14 Shares
As a former Air Force fighter pilot, Greg Mooneyham is a natural risk-taker. But his decision to venture into the world of franchising in the fitness industry during an economic downturn was a calculated move to practice what he preached.
- Helen Bond
- 7,284 Reads 142 Shares
Some multi-unit franchisees take it to the limit. They're not content with one or two or even a handful of units.
- Kerry Pipes
- 5,626 Reads 50 Shares
With the proliferation of more sophisticated social media, PR, web, and blogging tools available today, franchisors have a golden opportunity to tell their story to a captive pool of franchise candidates who are hungry for such information.
- Joe Mathews
- 3,377 Reads
Franchisee satisfaction is a key component in getting franchisees to actively participate in your brand's marketing strategy at the local level.
- Franchise Update
- 3,762 Reads 135 Shares
Denny's has nearly 1,700 restaurants worldwide, nearly 90 percent owned by our franchise partners.
- Franchise Update
- 5,323 Reads 1 Shares
Ray Harrigill believes in diversification. His Sunray Companies has restaurants (Bumpers Drive-In), tanning salons (Palm Beach Tan), fitness centers (Koko FitClub), and hotel properties (Hampton Inn), to name a few. That's because of lessons he's learned along the way.
- Tracy Staton
- 9,803 Reads
Ray Harrigill believes in diversification. His Sunray Companies has restaurants (Bumpers Drive-In), tanning salons (Palm Beach Tan), fitness centers (Koko FitClub), and hotel properties (Hampton Inn), to name a few.
- Tracy Staton
- 7,342 Reads 1 Shares
We are always on the lookout for big franchisees, the kind who don't run a half dozen units but dozens of units.
- Multi-Unit Franchisee
- 7,398 Reads 1,023 Shares
As savvy franchise companies continue to flourish in a volatile economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas.
- Eddy Goldberg
- 6,624 Reads 189 Shares
As savvy franchise companies continue to flourish in a changing economy, FUSR continues to bring you good news each month.
- Eddy Goldberg
- 5,719 Reads 179 Shares
As savvy franchise companies continue to flourish in a volatile economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas.
- Eddy Goldberg
- 4,206 Reads 224 Shares
Forecasting is a tricky business, involving equal amounts of data crunching, interpreting economic and general news events, common sense, and guessing.
- Darrell Johnson
- 7,237 Reads
The Great Recession has shifted the thinking and behavior of consumers, forcing franchise brands to respond with changes of their own as they try to keep up with the new normal. Indeed, no discussion of franchise trends in 2011 and multi-unit operators' favorite brands can begin without a nod to the recent economic turmoil and its residual short and long-term effects.
- Kerry Pipes
- 6,894 Reads 4 Shares
As a young man, Army veteran and athlete Randy Merrill followed his natural interests into training and coaching at some of the nation's top fitness chains. The Atlanta native became one of the top producers for American Fitness Centers (later bought out by Bally Total Fitness) and then helped expand Australian Body Works, now known as LA Fitness, from five to 12 locations in the Atlanta market.
- Debbie Selinsky
- 9,966 Reads 2 Shares
As savvy franchise companies continue to flourish in a challenging economy, FUSR continues to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, innovating, and continuing to grow, whether domestically or overseas.
- Eddy Goldberg
- 8,391 Reads
As savvy franchise companies continue to flourish in this challenging economy, FUSR will continue to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, and continuing to grow despite the economy - maybe even because of it. And, as the U.S. struggles through its "jobless recovery," growth-oriented franchisors continue to look overseas for expansion opportunities.
- Eddy Goldberg
- 10,283 Reads 93 Shares
As savvy franchise companies continue to flourish in this challenging economy, FUSR will continue to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, and continuing to grow despite the economy - maybe even because of it. And, as the U.S. struggles through its "jobless recovery," growth-oriented franchisors continue to look overseas for expansion opportunities.
- Eddy Goldberg
- 11,084 Reads 93 Shares
In my book, Grow to Greatness: How to build a world-class franchise system faster, I present the Six Steps to Selling Success. Step Five is Discovery Day.
- Steve Olson
- 4,012 Reads 45 Shares
As savvy franchise companies continue to flourish in this challenging economy, FUSR will continue to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, and continuing to grow despite the economy - maybe even because of it. And, as the U.S. struggles through its "jobless recovery," growth-oriented franchisors continue to look overseas for expansion opportunities.
- Eddy Goldberg
- 10,854 Reads 93 Shares
As savvy franchise companies continue to flourish in this challenging economy, FUSR will continue to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, and continuing to grow despite the economy - maybe even because of it. And, as the U.S. struggles through its "jobless recovery," growth-oriented franchisors continue to look overseas for expansion opportunities.
- Eddy Goldberg
- 10,617 Reads 93 Shares
As savvy franchise companies continue to flourish in this challenging economy, FUSR will continue to bring you good news each month, highlighting brands that are adding units, increasing comp store sales, striking deals with investors, and continuing to grow despite the economy - maybe even because of it. And, as the U.S. struggles through its "jobless recovery," growth-oriented franchisors continue to look overseas for expansion opportunities.
- Eddy Goldberg
- 11,759 Reads 93 Shares
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