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Franchise Articles

Browse our selection of franchise articles and features to help further your knowledge in opening and operating a franchise business. Our exclusive features cover the , , , , , , and site of the franchise business. Written by the editorial team that produces Franchise Update Magazine and Multi-Unit Franchisee Magazine, the franchise industries premier magazines.

The aging Baby Boomer population is creating an unprecedented marketplace for senior care service providers.
  • Emma Pearson
  • 29,819 Reads 95 Shares
Co-branding has been described as the combining and retaining of two or more brands to create a single, unique product or service. No matter how you describe it, it's a strategy that has really taken off in franchising.
  • Kerry Pipes
  • 63,595 Reads 56 Shares
Social media marketing has evolved from the new kid on the block to its more proper place as a part of a brand's overall marketing strategy--a large part that is still expanding--much as the Internet did since business first "discovered" it in the mid-1990s.
  • Eddy Goldberg
  • 24,869 Reads 16 Shares
Houston-Based Multi-Brand Operator Kicks Off The Year By Opening The First of Four New Captain D's Locations in The City.
  • Multi-Unit Franchisee
  • 19,825 Reads 3 Shares
6 Key Indicators That Will Help You Evaluate and Identify Leaders Within your Franchise Company.
  • Kendall Rawls
  • 20,820 Reads 28 Shares
Master franchising is a form of the franchisor-franchisee relationship in which the master franchisee essentially becomes a mini-franchisor for a specified territory. Within that territory, the master franchisee recruits, trains, and provides ongoing support to each franchisee they sign.
  • Eddy Goldberg
  • 112,543 Reads 1 Shares
In previous columns I've written about relying too heavily on technology if it places a barrier between the customer experience and your brand--and of the need for policies that empower employees to have genuine, flexible interactions with each customer.
  • John DiJulius
  • 22,203 Reads 8 Shares
Two Multi-Unit Operators Merge to Become Tropical Smoothie Café's Largest Franchisee and Then Sign New Development Agreement.
  • Multi-Unit Franchisee
  • 22,494 Reads 4 Shares
Why you should set resolutions for your business and the benefits you can reap from sticking to them.
  • Kendall Rawls
  • 25,799 Reads 4 Shares
It’s not surprising that there are over 30,000 gyms and health clubs in the U.S. generating $21,800,000,000 in revenue according to Statistic Brain since Americans are trying to combat our increasingly sedentary lives by getting active and healthy.
  • Emma Pearson
  • 37,465 Reads 53 Shares
Prospective franchisees have several different entry points into franchising. The most common entry path for a new franchisee is to sign on for a single unit and operate it.
  • Eddy Goldberg
  • 56,730 Reads 27 Shares
Subway
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From his childhood growing up in Houston, Pakistani-born Amin Dhanani watched his father, the late Hassan Ali Dhanani, and family members build The Dhanani Group, a billion-dollar, mega-successful franchisee for Burger King and its own massive convenience store business.
  • Debbie Selinsky
  • 74,284 Reads 53 Shares
Five Guys Burgers and Fries Multi-Unit Operator Signs Agreement to Open 18 Melt Shop Locations Throughout Pennsylvania, New Jersey, and Delaware.
  • Multi-Unit Franchisee
  • 31,242 Reads 11 Shares
A new Technomic study reveals trends and data about consumers' shifting behavior and attitudes towards retailer meal solutions (RMS).
  • Multi-Unit Franchisee
  • 27,936 Reads 3 Shares
Taking a franchise brand international requires research, dedication, and a lot of hard work. And as we looked at last time, it requires strong relationships with the right people on the ground in the international countries. People like Americans Jake Weinstock and Paul Kuebler, who teamed up with Russian entrepreneur Vladimir Grumlik, to open Gold's Gym franchises.
  • Kerry Pipes
  • 53,731 Reads 2 Shares
Mark H. Friedman has 25 years of management consultant experience crafting high-end, multi-million-dollar turnaround strategies for large companies.
  • Helen Bond
  • 44,238 Reads 87 Shares
2018 is set to open with more than a dozen states raising the minimum wage and subsequently increasing labor costs for business operators.
  • Multi-Unit Franchisee
  • 35,547 Reads 21 Shares
Married Couple Open Second Massage Heights Location with Additional Units Planned for the Next Two Years.
  • Multi-Unit Franchisee
  • 35,586 Reads 17 Shares
Diversification, a recommended strategy in designing an investment portfolio, is a big part of the thinking behind the growth in multi-brand franchising. No matter how good the ROI may be from a single brand, savvy investors know it's not wise to put all their eggs in one basket.
  • Eddy Goldberg
  • 65,114 Reads 4 Shares
I've been fortunate over the years to consistently think about and work on the intersection of people's experiences and how technology can help make them better.
  • Jocelyn Mangan
  • 35,715 Reads 12 Shares
Taco John's signs 100-unit agreement with multi-unit operator to bring the Mexican QSR brand to the Carolinas and Georgia.
  • Multi-Unit Franchisee
  • 33,842 Reads 17 Shares
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Start the New Year off by ensuring that you focus on all areas of the business including your leadership style and the example you are setting with your people.
  • Kendall Rawls
  • 29,733 Reads 7 Shares
As the floodwaters were rising from hurricane Harvey's onslaught in Brazoria County, Texas, Mike Walls, who owns a Caring Senior Service franchise with his wife, Adie, received a panicked call from a client. He needed to get out of his home fast and had no one else to call.
  • Emma Pearson
  • 34,657 Reads 78 Shares
Albert Tadevosyan was an MMA (Mixed Martial Arts) fighter with a professional fight record of 7 wins, 1 loss, and 1 draw.
  • Kerry Pipes
  • 32,902 Reads 20 Shares
Some entrepreneurs think big from the start. No single unit for them! Instead, they sign on as an area developer, agreeing to open a certain number of units by a specified date in a given geographic area, where they have been granted exclusive rights.
  • Eddy Goldberg
  • 53,094 Reads 28 Shares
Mega Wendy's multi-unit operator announces an agreement to add another 57 Wendy's locations across the Midwest to its growing portfolio.
  • Multi-Unit Franchisee
  • 23,964 Reads 229 Shares
Arby's Named One Of The 2017 Best Workplaces For Diversity By Great Place to Work and Fortune.
  • Multi-Unit Franchisee
  • 22,201 Reads 2 Shares
Just a few decades ago, franchising was still characterized by "mom and pop" operations where franchisees opened and operated a single unit for years - maybe even for a lifetime. The focus was simple and the operations not complex.
  • Kerry Pipes
  • 27,718 Reads 15 Shares
Kevin Kelly, a decorated fighter pilot, credits his 25 years of active duty for his strategic focus on the big picture in his multi-unit franchise business.
  • Helen Bond
  • 17,799 Reads 19 Shares
Virginia Multi-Unit Operator Opens 20th Captain D's location.
  • Multi-Unit Franchisee
  • 8,250 Reads 3 Shares
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